Present
Software Engineer
Kasagi Labo · Kuala Lumpur
- Shipped major user-facing features end to end: homepage redesign, personalized content sections, interactive campaign pages, and site search.
- Drove a site-wide SEO overhaul: restructured URLs and sitemaps, improved metadata and structured data, and managed search-engine indexing and validation.
- Improved performance and crawlability by moving key pages from client-side to server-side/static rendering and optimizing images, fonts, and data fetching.
- Helped managers scope and assign work, tracked delivery, and ran code reviews.
- Bridged leadership, backend, and marketing: translated product and SEO goals into engineering plans and advised on technical trade-offs.